Category: PR

Page 2

Jan. 22nd, 2015
PR ›

Back to the Basics: What is public relations?

When we tell people we work in public relations we often get a polite smile followed by the question "That’s like marketing, right?" Admittedly, PR can be a bit elusive and mysterious because it’s more often than not quite complex. There are so many different approaches that can work towards achieving a similar goal.