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Case Study
Teck Resources
Fast Stats
255
Media hits90.4M
Impressions15
Stakeholder Events ExecutedIn Spring 2021, Teck Resources turned to Talk Shop to develop and execute an annual communications strategy for the Copper & Health Program aimed at promoting the efficacy of antimicrobial copper in combating the spread of bacteria and viruses.
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Our Approach:
Talk Shop developed and executed a complete strategy that included media relations, corporate and internal communications, strategic partnerships, speech writing, events, creative services, public activation campaigns, social media, website and video production.
Results & Reaction:
Talk Shop exceeded all communications goals and oversaw the successful announcement of dozens of partnerships and initiatives over the course of a one-year period. Our work resulted in 255 media hits, 90.4M impressions, more than 15 videos and 15 events. We were retained as an agency of record for Copper & Health into year two of the program and began work on other programs at Teck.
More Work
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