Vancouver PR Firm owner and insider Sara Padidar shares her thoughts on the evolution of the communications landscape. Hosted by CNW marketing communications, PR and marketing professional are invited to learn where the industry is heading and how to adapt your skills and techniques to keep pace.

The communications evolution is more than just the changes we see in technology and tools; practitioners are taking an integrated multi-channel approach that leverages PR, IR, marketing, advertising and social tactics to gain the greatest advantage. With more content than ever before vying for audience attention, communicators across all disciplines know they need to work differently and many still struggle with strategies and tactics.

During the event speakers will discuss:

• How to win the fight for time and attention and find clarity with your audience

• New PR tips for today and tomorrow

• Content We Love: Hear about integrated transmedia campaigns from WestJet and Talk Shop Media

Thursday, April 16, 2015

7:30 AM – 8:00 AM PDT – Breakfast and Registration
8:00 AM – 11:00 AM PDT – Presentations

**Hyatt Regency Vancouver
**Room: Georgia Ballroom
655 Burrard Street

Cost: Complimentary

For more information and to reach the registration page click here.