—Case Study



Bosa Properties approached us with a goal of achieving total sell out of their newest project, Sovereign, by the completion of pre-sales. As the tallest development in Burnaby and the second tallest building in BC, Bosa intended to generate buzz locally through a direct to public approach and regionally and nationally through traditional PR outreach.Through the execution of an exciting ground breaking event with Burnaby Mayor Derek Corrigan, we positioned Sovereign as a genuine reflection of the quality and lifestyle that can be afforded to Burnaby buyers despite the record sales in Vancouver real estate.

Media Hits


This achieved regional and national coverage across more than a dozen print and broadcast outlets including the Globe and Mail, Vancouver Sun, CBC, CTV and Global TV, totalling 5M impressions.